Freelance paid advertising contract template

This agreement is made on [Date] between [Your Name / Business Name] (the "Contractor") and [Client Name / Company] (the "Client").

The Contractor is an independent contractor, not an employee of the Client.

The Contractor will manage paid advertising on [channels] with a monthly ad budget of approximately [Amount], including campaign builds, ad copy, weekly optimization, and monthly reporting.

Ad spend is separate from the management fee and is paid by the Client directly to the advertising platforms on the Client's own payment method.

The Contractor may adjust budgets between campaigns within the agreed monthly total. Increasing the total monthly budget by more than [10%] requires the Client's written approval first.

Optimization decisions and tests are documented in the monthly report. Pausing all campaigns for more than [X] days at the Client's request does not pause the management fee.

The total fee for the work is [Amount]. A non-refundable deposit of [Amount or %] is due before work begins, and the balance is due [on delivery / per the schedule below].

Invoices are payable within [14] days. Late payments may incur a fee of [1.5%] per month on the outstanding balance.

Any expenses (stock assets, plugins, printing, travel) are billed to the Client at cost and agreed in advance.

Work outside the scope described above is not included. If the Client requests additional work, the Contractor will provide a written estimate, and that work begins once the Client approves it in writing.

The Client will provide all content, access, feedback, and approvals needed to complete the work, in a timely manner.

If the project is delayed by more than [30] days due to a lack of Client response or materials, the Contractor may pause the project and invoice for work completed to date.

All ad accounts, pixels, audiences, and performance data belong to the Client and remain in accounts the Client owns. The Contractor works through granted access and never through accounts the Client cannot keep.

Advertising results depend on the Client's offer, market, landing pages, and budget. The Contractor commits to competent management and honest reporting, not to a specific cost per acquisition or return on ad spend.

Both parties will comply with platform advertising policies; ads for the Client's products are the Client's responsibility to keep legally compliant.

Each party will keep the other's confidential information private and use it only to carry out this agreement.

The Contractor may show the finished work in a portfolio or case study unless the Client asks in writing to keep it private.

Either party may end this agreement with [14] days written notice. If the Client cancels, the deposit is non-refundable and the Client pays for all work completed up to the cancellation date.

If the Contractor cancels, any pre-paid amount for work not yet delivered is refunded.

The Contractor's total liability under this agreement is limited to the total fees paid by the Client. Neither party is liable for indirect or consequential losses.

The work is provided without warranties beyond those stated here.

The Contractor controls how and when the work is done, uses their own tools, and is responsible for their own taxes and insurance. Nothing here creates an employment, partnership, or agency relationship.

This agreement is governed by the laws of [Your State / Country]. Any dispute will be handled in the courts of that location.

Contractor: ______________________________ Date: ____________

Client: __________________________________ Date: ____________